Tips for Making Your Retail Business Stand Out [Worksheet]
Last weekend was Small Business Saturday. The retail shops along the main street of my small town entertained us by hiding elves on their shelves for customers to find – you had a stamp book full of stamps for every elf you found. My eight-year-old daughter participated gleefully and I went along for the ride, using it as […]
Why TCE is Different
Creating a total customer experience (TCE) that delivers delight at every touchpoint can differentiate your business from the rest of your competitors. Why? Imagine buying a sandwich from a local café that, though delicious, is delivered in a container that falls apart before you get it back to your office. Or the service people are […]